Multidisciplinary Challenges - Diverse Responses - Special issue No2

Foreword

The articles in current issue are based on some of the presentations given at the conference „Recession V.S. Business cycle 2023 - Opportunities, constraints, current affairs”. The conference was organised by the Institute of Commerce and Marketing of the Budapest Business University and the Hungarian Economic Association.

Speakers have recently examined a wide range of changing economic realities, looking at the dynamics of recession and the business cycle. Their research has focused on trade, marketing, logistics, tourism and hospitality. There is a huge range of issues behind the keywords in the title, and we are proud to share these research and findings with you in this special issue.

The articles published here provide a rich spectrum for understanding economic processes and market dynamics. Food retail brands, the importance of online wine shopping, food and grocery retailers, employee satisfaction surveys and modern tourism are all areas where the authors have done relevant research and analysed changes in depth.

The authors of these articles seek answers to key questions such as how to forecast economic cycles, how businesses can adapt to the current changing economic conditions, and the role of innovation in increasing efficiency and competitiveness. These issues are ever more relevant, and the articles published here provide valuable insights into the responses and opportunities to current economic challenges.

Our authors are committed to combining theoretical considerations and practical applications, and to using scientific approaches to help the Hungarian economy move towards a business cycle. We hope that the special issue will help to shed light on the situation in the areas of the Hungarian economy under study and provide inspiration for further research.

We hope that these articles provide an incentive to welcome you as an author in our future issues as soon as possible.